Voyager Video, a husband and wife video production team located in Dunmore, took home Silver at The American Advertising Awards for their work for the 2017 ScrantonMade’s Arts On The Square internet marketing campaign.
Lindsay Barrasse of Voyager is a Dunmore native who has worked in film and video across the United States. Her husband Dave is the other half of the creative team.
The award-winning campaign focused on Arts On The Square economical impact it makes on the area, bringing vendors and shoppers from all over to our area. Arts On The Square is an annual arts festival held in in downtown Scranton, wrapping around the courthouse square with over 100 vendors, a stage of talented local musicians, performing arts as well as children’s activities. This year the event is scheduled for August 4, 2018 from noon to 8 p.m.
The American Advertising Awards is the advertising industry’s largest and most representative competition. With three stages of competition beginning at the local level, the American Advertising Awards recognize and rewards for outstanding creative in the art of advertising.
The American Advertising Awards select the most creative entries in each category which are determined by a scoring process in which a panel of judges evaluates all creative dimensions of every entry. This year judging took place in Rochester, NY. Five insightful creatives from the Rochester area gathered to determine the best of the best. From print to web to interactive media, the judges took their time discussing the creativity and direction of each piece, ultimately deciding on the winners.
This year there was no Gold awarded in that category of Internet Marketing Campaign.
Conducted annually by the American Advertising Federation (AAF), the local American Advertising Awards is the first of a three-tier, national competition. Concurrently, all across the country, local entrants vie for recognition as the very best in their markets. This year the AAF of NEPA held the awards at the Radisson Lackawanna Station Hotel Saturday, March 3.