BlackOut Design celebrates relocation

BlackOut Design Grand Opening 4.25.16

Guests mingle and enjoy live music by the Coal Town Rounders at BlackOut Design’s grand opening on April 25.

BlackOut Design recently celebrated the relocation of its headquarters with an open house during which more than 100 of the firm’s clients and friends came  together to tour the 1,800 square foot facility located at 527 South Blakely Street, Dunmore. Jack Reager is president of BlackOut.

Spread across three stories, the office space was gutted and renovated to provide efficient, modern work space designed to accelerate decision making and improve communication. While these kinds of offices are the norm for large marketing agencies in metropolitan areas, they are rare in smaller markets like here in Northeastern Pennsylvania.

As part of its commitment to supporting the community, BlackOut Design sourced local talent for both the design and construction of the new space as well as for the grand opening. “From carpenters and painters to musicians and caterers, everyone who helped us through this process has been amazing,” said Reager.

Recently there have been dozens of studies linking the success or failure of personal interactions, performance, and innovation in the workplace to physical space. By combining emerging data with organizational metrics such as total sales or number of new product launches, scientists can demonstrate a workspace’s effect on the bottom line. For businesses like BlackOut, this means no cubicles, beige walls and florescent lighting. Instead, highly networked, shared, multipurpose spaces are the offices of not only the future, but of today.

The new headquarters houses separate areas for both design and development work as well as for strategic planning and business development activities. Each of these designated areas looks and feels differently through the use of varying pieces of furniture (swivel chairs and standing desks versus café tables and benches) but also through the incorporation of different colors, textures and lighting. A client sitting area feels less like a doctor’s waiting room and more like the foyer of a home. And the second floor holds a convertible conference room, designed to ensure when we get around a table with our clients, it feels like home.

“We came to BlackOut with a website that needed to be completely rebuilt from the ground up. Their team’s expertise, innovation, hard work, and patience resulted in modern site that is client-focused and highlights our full-service solutions. We know it wasn’t easy, but they came through in a big way, ” said Borton Lawson Engineering Marketing Manager, Lucy Boardwine.

BlackOut Design is a full service marketing agency with deep experience integrating online marketing with traditional concepts. The agency develops campaigns that span multiple media, all from under one roof.


Just a Thought…

By Maureen Hart

Back when I was 12 years old and in junior high school, I wrote my first-ever article for the school newspaper. They published it—with my byline—even though the paper looked more like a pamphlet than an actual newspaper, I was hooked on writing.

I took three years worth of journalism classes in high school, where I was copy editor for a newspaper printed on glossy white paper—the same shiny paper we used when I became co-editor of The Beacon at Wilkes College (now University). Luckily, we changed to newsprint during my tenure there, and I felt like it was a “real” newspaper.

Out of college, I took a short detour into public relations for the Osterhout Library in Wilkes-Barre where I produced and moderated a book review show called “Between the Lines” for Channel 44. It was interesting but not what I wanted to do.

But when I got an interview with the late Al Williams at the now defunct Scrantonian-Tribune back in 1972, I was back where I belonged. One of my early articles at the Trib, on page one no less, was a first-hand account of my experience during the Agnes Flood. I was supposed to move to Scranton on the same day the flood hit Wilkes-Barre, and instead was stranded in my apartment as the waters rose higher and higher. That article made me a minor celebrity for a day or two, since there was not yet a lot of news coming out of the drowned city.

I began at the Trib when the composing room was filled with hot lead and the type was set by hand, backwards. It was a quintessential newsroom right out of “The Front Page,” filled with lots of crazy characters and cigarette smoke. Dunmoreans like Guy Valvano (our sports editor) and the late Tom Casey (our courthouse reporter) helped make working at the Trib a joy.

In time, we moved on to computers, which would now be so antiquated you would laugh. But we thought we were cutting edge.

When the Trib closed, I joined the quixotic quest to start The Sunday Sun, which struggled along for 13 months before closing. I had learned a lot through that experience, but I thought my newspaper career had reached its end and started doing some substitute teaching. Then, as fate would have it, my future husband John Hart (little did I know) and the late Bob “Moose” McCarthy roped me into helping them with yet another venture called The Scranton Weekly, and after that, I edited The Dunmorean when it was a weekly.

I left the business in 1997, but came back in 2005 and to “help” John with one edition of the monthly version of The Dunmorean, and as fate would have it, I’ve edited every issue for the past 10 years.

We were bobbing along as usual until last month when a bright and energetic journalism student at Ithaca College joined us for a summer internship editing copy. A native of Dunmore, Emily Fedor has proved to be a major asset from day one, but I’m certain her biggest contribution will be her suggestion that we start an online edition of The Dunmorean.

Emily put together a sample of our June newspaper to show us (you can see it at our website) and, when we absolutely loved it, she agreed to join our staff as online editor. Her edition of the July issue of The Dunmorean will be online this Friday, July 3.

The good news for us is that we have entered the 21st century. A large majority of people get their information online nowadays, and it was time for us to get on board. The good news for readers is that, even if you enjoy the printed version (and we hope you do), you can now augment that with extra stories and information featured online.

Since we do not have subscriptions—we are a free newspaper, as will be our online edition—this will make it easier for people who do not have an opportunity to pick up a print version. It will be a way for Dunmoreans who live out-of-town to share the same news as the people back home.

So, I hope you help us spread the news if you have family or friends who are missing Bucktown and its hometown news.

To view our online edition go to: (If you’re reading this online: Congratulations! You’ve found us!) In addition, please look at our new Facebook page, and I humbly ask you to “like” us.

If you do like us, you have Emily Fedor, a rising journalism star from Dunmore, to thank for that. I’m not at all embarrassed to admit that we old fogies have learned a lot from her already!