BlackOut Design recently celebrated the relocation of its headquarters with an open house during which more than 100 of the firm’s clients and friends came together to tour the 1,800 square foot facility located at 527 South Blakely Street, Dunmore. Jack Reager is president of BlackOut.
Spread across three stories, the office space was gutted and renovated to provide efficient, modern work space designed to accelerate decision making and improve communication. While these kinds of offices are the norm for large marketing agencies in metropolitan areas, they are rare in smaller markets like here in Northeastern Pennsylvania.
As part of its commitment to supporting the community, BlackOut Design sourced local talent for both the design and construction of the new space as well as for the grand opening. “From carpenters and painters to musicians and caterers, everyone who helped us through this process has been amazing,” said Reager.
Recently there have been dozens of studies linking the success or failure of personal interactions, performance, and innovation in the workplace to physical space. By combining emerging data with organizational metrics such as total sales or number of new product launches, scientists can demonstrate a workspace’s effect on the bottom line. For businesses like BlackOut, this means no cubicles, beige walls and florescent lighting. Instead, highly networked, shared, multipurpose spaces are the offices of not only the future, but of today.
The new headquarters houses separate areas for both design and development work as well as for strategic planning and business development activities. Each of these designated areas looks and feels differently through the use of varying pieces of furniture (swivel chairs and standing desks versus café tables and benches) but also through the incorporation of different colors, textures and lighting. A client sitting area feels less like a doctor’s waiting room and more like the foyer of a home. And the second floor holds a convertible conference room, designed to ensure when we get around a table with our clients, it feels like home.
“We came to BlackOut with a website that needed to be completely rebuilt from the ground up. Their team’s expertise, innovation, hard work, and patience resulted in modern site that is client-focused and highlights our full-service solutions. We know it wasn’t easy, but they came through in a big way, ” said Borton Lawson Engineering Marketing Manager, Lucy Boardwine.
BlackOut Design is a full service marketing agency with deep experience integrating online marketing with traditional concepts. The agency develops campaigns that span multiple media, all from under one roof.